Two Different Stages of the Process
Business Growth Score™ vs. Business Growth Assessment™
The FREE Business Growth Score™ shows where to look. The recommended $197 professional diagnostic determines what is actually happening and produces the Business Growth Prescription™.
Direct answer: Start with the FREE Score™. Follow the recommended $197 diagnostic when the Score indicates that deeper validation will clarify the cause before implementation.
FREE Business Growth Score™
- Initial structured questionnaire
- Identifies possible gaps and opportunities
- Produces an initial personalized recommendation
- Requires no purchase
- Best first step for most businesses
$197 Business Growth Assessment™
- Recommended paid next step when broader growth issues need validation
- Adds business context and professional written analysis
- Useful for competing priorities or complex circumstances
- Can support a more detailed next-step discussion
- Does not guarantee a particular outcome
Why the terms should not be interchangeable
The Score™ is free and automated. The Assessment™ is the deeper paid service. Keeping the terms distinct prevents confusion about what is included, what receives professional review, and when an investment applies.
What comes after diagnosis?
Depending on the findings, the next step may involve a Business Growth Prescription™, an approved implementation solution, or no immediate purchase at all.